Multi-channel publishing
Turn one article into app, newsletter and social versions with the right lengths and metadata, while the editor keeps final control.
Industry
Publishing tools that respect the newsroom.
Editors and publishers need software that keeps pace without getting in the way of judgement. We build content systems and AI tools that speed up the routine work and leave the decisions to people.
Overview
Speed matters. Trust matters more.
A modern publisher runs on a stream of content: drafts, images, captions, metadata, schedules and corrections. Each piece needs to reach several channels in several formats, often within minutes. When that pipeline depends on manual copying between a CMS, a spreadsheet and a social tool, mistakes are inevitable and readers notice.
We build the publishing plumbing: structured content models, automated distribution, archive search that actually finds things, and assistants that draft summaries or tags for an editor to approve. We care about accuracy, attribution and the ability to correct a mistake quickly and openly, because those are the parts that readers remember.
Structured content models
One well-defined model for articles, authors and topics, so the same story can reach web, app and newsletter.
Distribution without copy-paste
Publish once and send clean versions to your site, apps, newsletters and social channels with the right metadata attached.
Archive search that works
Search years of published work by person, topic, quote or date, with results that link to the original piece.
Editor-approved AI drafts
Summaries, headlines, tags and social copy generated as suggestions, with the editor accepting, editing or rejecting each one.
Subscription and access control
Paywall rules, subscriber accounts and entitlement checks that work across web and app without a separate login.
Corrections you can trace
A record of every published change, who made it and when, so corrections are visible and accountability is clear.
Use cases
Where publishing teams start
The first project is usually the step that costs the most repeated effort between the story and the reader.
Archive monetization
Make older work findable and usable again, with topic pages, related reading and search that surfaces relevant pieces.
Editorial assistant
Draft summaries, pull quotes and tag suggestions from the text, sized for each channel and always marked for review.
Subscriber onboarding
Cleaner sign-up, account recovery and entitlement checks that reduce support tickets and keep paying readers reading without friction.
How we work
A workflow built around deadlines.
Study the desk
We sit with editors, producers and the audience team to see how a story moves from draft to published and where it stalls.
Model the content
We define the fields, formats and relationships that every channel needs, and agree how existing work will be migrated.
Automate the handoffs
We connect your CMS, apps and channels so publishing happens once, with previews and approvals before anything goes live.
Measure and refine
After launch we watch where editors still do manual work and adjust the rules, prompts and templates to reduce it.
FAQ
Common questions.
Will AI write our articles?
No. The tools we build assist with summaries, tags and drafts that an editor reviews. Editorial voice and decisions stay with your team.
Can you work with our existing CMS?
Yes. We extend what you have where it makes sense, and we are honest when a rebuild is the better long-term choice. Most of our integrations use the CMS API.
How do you handle rights and attribution?
We model ownership and credit in the content itself, so every image, quote and contributor keeps its source. The rules are agreed with your editorial and legal teams.
What about high traffic on a big story?
We design for spikes with caching, static delivery and load testing before launch. A breaking story should not be the first time the system is tested.
Do you support audio and video?
Yes. We can model transcripts, captions and media metadata alongside articles, and publish them to the same channels.
Next step
Start the conversation
What slows your publishing pipeline down?
Tell us where the manual work sits. We will reply with a short, honest view of what we would fix first.